Chelsea are on the hunt for a new kit supplier after confirming there are terminating their deal with Adidas six years early.
The split at the end of next season is said to be by mutual consent, although the London club is thought to have become disillusioned at the level of support they’ve received from Adidas.
The sportswear giant currently has deals with Manchester United, Real Madrid, Bayern Munich and Juventus, and the Stamford Bridge club believe those clubs have been promoted more intensively.
Chelsea’s deal was worth $43.4 million per year, compared to Unitedís $108.44m contract. They have agreed a $57.8m severance package with Adidas.
The Blues are understood to want $72.3m per year for their replacement deal, but this is unlikely to put off would-be suitors.
Nike, who are currently in talks with Tottenham Hotspur about a shirt deal, have been without a London club since parting ways with Arsenal a couple of years ago.
Japanese firm Uniqlo could also be interested, with Chelsea’s $57.8-a-year shirt sponsorship with Yokohama an obvious attraction for a possible future link-up.
Under Armour may also be an option, especially if Spurs sign with Nike, although they have just signed a seven-year agreement with Southampton.
Liverpool kit suppliers New Balance are new to the Premier League scene, but the opportunity to tie up one of Europe’s biggest clubs could be too good to pass up.
Chelsea had a deal with English manufacturer Umbro from 1987 to 2006, during which time they won two Premier League titles.
Puma provided the title-winning kits for Leicester City this season, although their current deal with Arsenal may be a problem for Chelsea’s decision-makers.
With Antonio Conte set to take over as the club’s new boss this summer, Italian company Kappa may fancy their chances of securing a deal.
They previously supplied Manchester City back in the 1990s, but currently only have deals with Championship clubs Leeds United and Wigan Athletic in the English leagues.
- “Not my choice to race in Saudi Arabia” – Lewis Hamilton unhappy to be a part of the country’s ‘sports-washing’
- Cristiano Ronaldo becomes the first player to break the 800-goal barrier in top-level football
- WTA suspends all tennis tournaments in China amidst concerns over Peng Shuai: Why it can affect all future tennis tournaments
- Barcelona targeting ace Chelsea defender: Will he leave Stamford Bridge next year?
- IPL list of players retained ahead of Mega Auction – Were CSK right to retain MS Dhoni?